Nancy Lough In The News

The Athletic
Because of the global pandemic, there are no basketball games being played but expect to start seeing a lot more of Sabrina Ionescu.
Wall Street Journal
The hottest tickets in college basketball have historically been for games in which the athletes were men. Thanks to a transcendent star and a hotly competitive 2020 season in the women’s game, that’s starting to change.
The New York Times
The N.H.L. will introduce two new events at its All-Star skills competition on Friday in St. Louis. One involves its players attempting trick shots from an elevated platform in the stands. The other is a three-on-three exhibition featuring top women’s players, which, the league hopes, will be received as less of a novelty.
The Baltimore Sun
The NHL will introduce two new events at its All-Star skills competition Friday in St. Louis. One involves its players attempting trick shots from an elevated platform in the stands. The other is a three-on-three exhibition featuring top women’s players, which, the league hopes, will be received as less of a novelty.
The Telegraph
With Tuesday marking six months since the Women's World Cup final, Telegraph Women's Sport looks at the wider impact the USWNT world champions have had, interviewing those both inspired and involved in their fight for equal pay.
WiSp Sports
In this episode of Tucker Center Talks, Dr. Nicole LaVoi talks to Dr. Nancy Lough, Professor in the Higher Education Program, Director of Marketing for the UNLV College of Education who has studied marketing, sponsorship, and gender equity in women’s sports since the 1990s. She is a longtime Title IX consultant and author of the newly published “Routledge Handbook of the Business of Women’s Sport” and a Tucker Center Affiliated Scholar. They discuss the business model of women’s sport and what needs to be done to advance equity in women’s sport.
The Ultimate Sports Parent Podcast
Ultimate Sports Parent Radio interviews Nancy Lough, professor at University of Nevada Las Vegas (UNLV), who focuses on gender equity in sports, explains why more girls drop out of sports than boys. It's due, in part, to stereotypes about what boys and girls should be doing.She also describes how girls are becoming more actively involved in pushing for equal pay in professional sports.
Authority Magazine
Conduct pay audits routinely. Inequities can be addressed more easily when they are small. Over time, salary issues tend to grow when no audit is done to create awareness of inequities. Equal pay is mandated by federal law for equal work. This also means stop justifying discrimination. The U.S. Soccer Federation is the most visible example of this: Instead of addressing the pay inequity, they hired two lobbying firms to advocate for their position. This money could have been spent on addressing the pay inequity issue.