Department of Marketing and International Business News
The Department of Marketing and International Business (MIB) provides a professional orientation to education through coursework that emphasizes the theory and practice of marketing or international business. Marketing is an essential component of every organization, and our department's programs help open doors to career opportunities from advertising and retailing, to market research and public relations.
Current Marketing and International Business News
The 2026 Outstanding Alumnus shows his profound appreciation for UNLV through personal and professional deeds that resonate today, tomorrow, and far beyond.
UNLV Lifelong Learning brings alumni back as community educators in workforce development and personal enrichment courses.
Lee Business School helped Ramhae Andrea Awit build an internship portfolio across Las Vegas’ sports and tourism industry before launching her marketing career.
Balancing full-time work while taking classes, the UNLV alumna built the skills and confidence to launch a two-decade career in wealth management.
Students share their hopes for the semester ahead.
A one-of-a-kind seminar brings UNLV students inside Las Vegas’ most iconic resort properties, giving them access to MGM executives and an inside look at an industry that shapes the region.
Marketing and International Business In The News
Prediction markets call it trading. Sports books call it betting. On TikTok, the difference can determine which advertising rules apply.
Prediction markets call it trading. Sports books call it betting. On TikTok, the difference can determine which advertising rules apply.

Marla Royne Stafford, a UNLV marketing professor and expert in sales promotion and consumer behavior, said social media has become invaluable for small businesses. In fact, small businesses on TikTok, a short-form video sharing platform, stood to lose more than $1 billion in monthly revenue if the planned 2025 U.S. ban of the platform had gone into effect.
How can credit card companies afford to offer big sign-up bonuses? How important are limited-time promotions to credit card application rates? Are bonus-seekers good customers for credit card companies?

With tourism down 7.5% in Southern Nevada and visitors growing increasingly vocal about the cost of a Las Vegas vacation, some businesses are turning to nostalgia and old-school deals to lure customers back through their doors.

As e-scooters and e-bikes have become more popular around the Las Vegas Valley and across the country, the increase in ridership has also helped lead to some grim statistics.
Marketing and International Business Experts