Two women in business attire standing in the box seats of a new baseball stadium.

Department of Marketing and International Business News

The Department of Marketing and International Business (MIB) provides a professional orientation to education through coursework that emphasizes the theory and practice of marketing or international business. Marketing is an essential component of every organization, and our department's programs help open doors to career opportunities from advertising and retailing, to market research and public relations.

Current Marketing and International Business News

Fall colors 2025
Campus News |

Some of the biggest news headlines featuring UNLV faculty and students.

Students on campus.
Campus News |

A selection of top news headlines featuring UNLV faculty and students.

photo collage of business faculty holding objects related to their hobbies
Campus News |

Professors’ personal stories shape how students connect and learn.

Campus beauty.
Campus News |

A collection of the most prominent news stories from last month featuring UNLV staff and students.

June campus horizon shot
Campus News |

The top headlines featuring UNLV’s staff and students.

A portrait of Breann Wickson.
People |

The second place winner of the 2025 Classified Employee of the Year award winner goes the extra mile to make UNLV a better place.

Marketing and International Business In The News

Las Vegas Review Journal

As e-scooters and e-bikes have become more popular around the Las Vegas Valley and across the country, the increase in ridership has also helped lead to some grim statistics.

CDC Gaming

Las Vegas tourism is projected to rebound in 2026 by one million visitors after a slowdown this year. In addition, a panel of experts told the city’s business leaders that sports will continue to help drive visitation to the city, along with resorts lowering prices and creating more value.

CDC Gaming

Las Vegas tourism is projected to rebound in 2026 by one million visitors after a slowdown this year. In addition, a panel of experts told the city’s business leaders that sports will continue to help drive visitation to the city, along with resorts lowering prices and creating more value.

KSNV-TV: News 3

The Las Vegas Convention and Visitors Authority is still compiling results from its recent five-day sale, but early indications are beginning to show how successful the promotion may have been.

New York Post

Once a familiar sight in American lunchboxes, olive loaf, a processed deli meat studded with green olives and red pimentos, has nearly disappeared from shelves.

Fox News

Once a familiar sight in American lunchboxes, olive loaf, a processed deli meat studded with green olives and red pimentos, has nearly disappeared from shelves.

Marketing and International Business Experts

An expert on leadership, corporate governance, and business ethics.
An expert in marketing and consumer choice with extensive professional experience.
An expert on consumer behavior, marketing, health messaging, and sustainability communications.

Recent Marketing and International Business Accomplishments

Marla Royne Stafford (Marketing and International Business) is co-author of "Cannabis vape product advertising exposure is associated with cannabis vape product use and frequency among U.S. Young adults," forthcoming in Addictive Behaviors. Her co-authors are from Rutgers and the Public Health Institute.
Lauren Gatto (Student Success) and Marla Stafford (Marketing and International Business) coauthored an article titled “When Fun Turns Risky,” published in Global Gaming Business Magazine. The article examines the darker side of consumption in cities like Las Vegas, where indulgence, risk, and immersive experiences often converge. The authors…
Marla B. Stafford (Marketing and International Business) has been named a winner of the inaugural AAA-EAA Collaborative Research Competition, jointly sponsored by the American Academy of Advertising (AAA) and the European Advertising Academy (EAA). Her co-authored submission, "Betting on Better: How Cause Marketing Strategy by Gambling Companies…
Jingwen Yang (Marketing and International Business) recently published "Towards the Integration of Precision Medicine in Psychiatric Care Delivery: Evaluating the Impact of Clinical Guidelines on Drug-Related Adverse Events" in Journal of Operations Management.  The study investigates the impact of the Clinical Pharmacogenetics…
Marla Royne Stafford (Marketing and International Business), Ph.D., made a presentation, "Marketing is Responsible Gambling: Ensuring Effective and Authentic Marketing Strategies," at the 2025 Nevada State Conference on Problem Gambling.
Nadia Pomirleanu (Marketing and International Business), a sales/services researcher who actively engages in international collaborations, recently co-authored a study with her research partner Babu John-Mariadoss titled, "Salesperson self-esteem: Measure development and validation," published in the Journal of Business Research. The study…