SMA gathering helps dispel myth of academia, industry divide
As we annually detail for Sports Business Journal readers, one of us recently attended the Sport Marketing Association conference, this time held in Charlotte in late October. We even presented some of our own research on name, image and likeness, which we’ll save for another day. Instead, we’d like to focus on our collective learning from others.
Gaming Society, UNLV to study women's sports bettors
Gaming Society has partnered with UNLV’s International Gaming Institute to study women sports bettors as well as female sports fans' opinions on wagering on sports. The research, believed to be the first such study on women and gambling, is aimed at helping the gaming industry to become more inclusive. As part of the initiative, Gaming Society and IGI will be conducting and analyzing data from sport betting, technology and media companies, although the companies participating have not been announced. Gaming Society and IGI are expected to publish the findings of the research later this year.
Gaming Society and UNLV partner for research into women’s sports and betting
Betting education platform Gaming Society and the International Gaming Institute (IGI), a nonprofit academic centre at the University of Nevada, Las Vegas (UNLV) have partnered to conduct research into female sports and betting as well as collaborate on educational development.
Gaming Society, UNLV’s IGI Put Women Sports Bettors First With Historic Partnership
Betting education platform Gaming Society has forged a partnership with the International Gaming Institute (IGI), a nonprofit academic center at the University of Nevada, Las Vegas (UNLV). Together, the groups aim to mold the future of sports betting through research.
Gaming Society collaborates with UNLV to improve sports betting industry
Gaming Society has partnered with the International Gaming Institute (IGI), a nonprofit academic center at the University of Nevada Las Vegas, to support betting’s relationship with women’s sports and provide betting education.
Why Do WNBA Stars Like Brittney Griner Play Abroad?
Eight-time WNBA All-Star and two-time Olympic gold medalist Brittney Griner is back on home soil after being released from Russian detention. Griner spent close to nine months in Russia after being arrested there on charges of possession of hashish oil while she played for a Russian basketball team in the WNBA's offseason. She was sentenced to nine years in prison in August and spent the last few weeks of her time in a notoriously harsh penal colony.