UNLV's Harrah College of Hospitality is committed to the pursuit of hospitality-related study and research. As such, college faculty members consistently engage in research that directly impacts the industry—answering important questions relating to customer loyalty programs, hotel booking trends, occupancy rates, hospitality in healthcare, etc. The Associate Dean of Research and Graduate Studies provides leadership to the college’s research focus.

woman with motion blur of color around her
Oct. 8, 2019

A breakthrough research project landed hospitality undergrad Jasmine Nemati a top-tier journal credit and the experience of a lifetime.

two women at resort property
Oct. 3, 2018

Few women hold executive positions in the hospitality industry. Two UNLV researchers explore the implications.

Beth Wi waves to robot Pepper
Jan. 30, 2018

Grad students present their best work at annual Inspiration, Innovation, Impact showcase on Feb. 2.


The research produced by faculty members of the Harrah College of Hospitality results in numerous publications and presentations. Recent works have been appeared in such scholarly journals as the Cornell Hospitality Quarterly, the International Journal of Contemporary Hospitality Management, and the Journal of Hospitality & Research.

Twice yearly, college faculty members in collaboration with the International Gaming Institute produce UNLV's Gaming Research and Review Journal (GRRJ), which is a collection of peer-reviewed articles published by leading academic experts in the field of gaming. Since 1994, GRRJ has published hundreds of pertinent research papers on casino operations, gaming laws and regulations, management, technology, community relations, responsible gaming, and other important topics.

Research Workshops

Each semester, the Harrah College of Hospitality holds a series of college-wide research workshops to foster a deeper understanding of current research developments and techniques as well as to encourage collaboration among researchers. The workshops, which are open to all UNLV faculty and graduate students, feature well-known researchers and scholars speaking on a variety of topics, from the emerging hospitality and tourism research trends, research methodology, state-of-the-art statistical analysis techniques, to funding sources such as federal funds, corporation grants, and contracts.

Summer Faculty Research Support

Annually, the Harrah College of Hospitality funds a competitive Summer Research Support program to help promote and support faculty engagement in quality research and scholarly pursuits. This is a grant competition open to all full-time college faculty. The final requirement for the program is the formal submission of an academic paper to a college-designated Tier 1 or Tier 2 journal. The application process typically begins in the spring semester.

Digital Scholarship

The Harrah College of Hospitality makes active use of Digital Scholarship, hosted by the University Libraries. Digital Scholarship captures, preserves, and shares the intellectual output of UNLV faculty, staff, students, and collaborations with other stakeholders. Research and scholarly archived output includes: articles, monographs, audio/visual presentations, working papers, technical reports, conference papers/posters, theses/dissertations, data sets, and publicly-funded research. Most UNLV Professional Papers are hosted on this site. Typically, the most downloaded research and professional papers are those produced by the Harrah College of Hospitality.


Researchers and graduate students in the Harrah College of Hospitality use an electronic data gathering and analysis tool known as Qualtrics. This software helps researchers construct survey instruments using self-identified parameters, capture data, and then perform quantitative statistical analysis. Researchers at the college use the software to conduct hospitality-relevant market research.