Las Vegas Strip and downtown casinos closed out 2025 with a slight uptick in gambling revenue despite a significant drop in visitors and signs of pricing fatigue among customers, according to public data and industry analysts.

Whether it’s a reaction to the “Vegas is dead” narrative or a routine effort to fill hotel rooms, the city’s bid to attract customers for the Super Bowl weekend is unlike any in recent memory, with Strip rooms going for less than $100 a night and the typical luxury outlets tamping down room rates.

Las Vegas is gearing up for a tourism resurgence in 2026, driven by a robust lineup of conventions and events. According to the Las Vegas Convention and Visitors Authority (LVCVA), the city hosted approximately 38.3 million visitors between January and November 2025, marking a 7% decrease compared to the same period in 2024. However, optimism is high for a rebound.

With a new Consumer Electronics Show, the world's eyes are once again on Las Vegas. But the sinful desert city is no longer the same: in 2025, almost all success indicators—from visitor numbers to incoming flights—were downgraded.

Several casinos outside the Las Vegas Strip are expanding their properties despite a tourism slump in the city. These casinos report increased visits from outside the area, prompting them to label themselves "hybrid" resorts.

The puck is about to drop for a Tuesday evening Vegas Golden Knights game, and the Durango Casino and Resort parking lot is filling up quickly underneath the glow of a 130-foot-tall marquee promising $3 shots and beers. Inside, beyond the bustling baccarat tables, a longtime local named Patricia Moore adjusts her Vegas Golden Knights cap as her husband, John, places his bets.

According to research from WalletHub, which compared the 100 biggest cities across 26 key metrics it is possible to celebrate New Year’s Eve with a whole host of nightlife options and still have an incredible time. The data set ranges from the legality of fireworks and the nightlife options per capita to food affordability and forecasted precipitation for the 31 December.

Times Square might be the most famous destination in the U.S. for ringing in the new year, but it's also extremely expensive. Local businesses in NYC – and many other famous locales across the U.S. – are notorious for hiking up their prices when big crowds are in town for a major event. That’s especially true for hotels, which can experience price increases of several hundred percent over the rest of the year. The last thing you want to do in the final hours of 2025 is wreck your finances over one night of festivities.