In The News: International Gaming Institute
Gaming is serious business. Globally, it represents nearly a billion players contributing to an over $100 billion industry. To put that in perspective, video games in 2016 dwarfed total movie-ticket sales around the world by a good $62.5 billion. But it’s just as lucrative of a cash generator in the U.S., where revenues are expected to exceed $25 billion this year.
UNLV gaming students recently tipped their hand to Las Vegas casino companies on how they would pitch Japan in trying to win one of the two coveted integrated resort (IR) licenses expected to be issued next year.
It had to have been one of the most real-life college assignments students at UNLV’s International Gaming Institute have ever undertaken. Students of Professor Bo Bernhard were asked to write a proposal for an integrated resort to be built in Japan. They had to consider mission statements, design elements, marketing and branding strategies and to make them fit within Japanese cultural expectations. Students also had to consider an extremely important issue — how to minimize compulsive gambling.
Global casino operators have their sights on the Japanese market and are all eagerly waiting to prepare and present their proposals for an integrated resort (IR) in the newly legalized Japanese market. Although Japan has lifted the ban on gambling, regulators are in the process of finalizing a second bill that will provide more information as to how many casino licenses will be issued initially, the locations for the IR’s, the tax rate that would be applied and the criteria that operators must been in order to be eligible for a casino license.
Nevada is currently the only state allowed to perform full-fledged sports gaming operations, but that might change soon.
The U.S. gambling mecca's efforts to draw millennials and new visitors are paying off.
A third of Las Vegas tourists last year were millennials — those between 18 to 35 — up from less than a quarter in 2015, according to a report commissioned by the Las Vegas Convention and Visitors Authority and released Wednesday.
Dr. Bo Bernhard, one of the world’s leading figures in the study of gambling addiction and the executive director of the University of Nevada Las Vegas’s International Gaming Institute was recently in Sydney as part of a two-week trade mission to Australia.
On Feb. 19, an international athletic showdown took over the MGM Grand Garden Arena in Las Vegas. It was the culmination of a five-day tournament that had teams from Denmark, Poland, Germany, Sweden, Canada, Australia, Brazil and the U.S. competing for $450,000 and priceless bragging rights.
Here's one thing millions of Americans can agree on: March Madness is fun, especially when there's a little money on the line. So fun, in fact, that more people will fill out NCAA Tournament brackets this week than voted for either Donald Trump or Hillary Clinton in last year's presidential election.
Here's one thing millions of Americans can agree on: March Madness is fun, especially when there's a little money on the line.
MGM Resorts has a message for problem gamblers: We’re here for you. Later this year, the company will roll out a new program called GameSense, which puts trained advisors in casinos to share the message that gambling can become a dangerous addiction.
There’s no such thing as luck, but compulsive gamblers should at least feel fortunate that the state’s largest employer is introducing a problem gambling program that locals will begin seeing soon.