News: Department of Marketing and International Business

photo illustration of man standing
People |

Inspired by UNLV's diverse student body, two-time alumnus drawn back to mentor the next generation of Rebels.

Olympic rings amidst blue sky
Research |

Researchers dissected tweets of Summer Olympians to explore how medal status impacts their clout and authenticity in engagement, and ultimately their potential as social marketing stars.
 

A student wearing a UNLV face covering uses her tablet in Hospitality Hall, with a UNLV banner shown in the background
Business and Community |

UNLV marketing expert Anjala Krishen examines how brands become icons, and the COVID-19 pandemic’s impact on marketing to consumers.

A woman sits at a desk, in front of a row of medals
People |

Outstanding Faculty Award winner Anjala Krishen keeps students moving, acting as a mentor before and after graduation.

Student walking by Business Advising Center
Campus News |

Lee Business School student chapter’s plan to help national newspaper market to Gen Z nets top prize at American Marketing Association competition; team also won first place in business simulation event.

man
People |

Two-time UNLV alumnus Andrew Baca has done a little bit of everything in his career … except let setbacks stand in the way.

Four people around a Mclaren.
Campus News |

Experience Marketing class teams up with local small businesses to turn classroom learning into real plans.

Palm trees and U.N.L.V. banner
People |

From UNLV Magazine fall 2018 issue

woman outdoors
People |

Pechous got involved in several student organizations, was Lee Business School Ambassador, joined the Honors College, and became a new student orientation leader. Next up: Law school.

Kendra Patterson is studying abroad in China this semester with support from a scholarship.
Campus News |

Learn from UNLV students who just landed prestigious scholarships to study in Asia, Central America, and Europe.

man in suit standing
People |

Taking the easy route isn’t in this former Marine’s nature.

Portrait of Grant Kurosu, web communications specialist in office.
People |

This alum wants to help UNLV continue to develop first-class websites worthy of a Top Tier university.