The UNLV Licensing Program
UNLV has established a licensing program to protect, promote, and enhance the image and brand of the University of Nevada, Las Vegas.
The UNLV Licensing Program ensures the control and proper presentation of the University of Nevada, Las Vegas brand and protects the appropriate use of those trademarks, service marks, logos, and insignias that have come to be associated with the University of Nevada, Las Vegas. Revenues generated through the UNLV Licensing Program are used to support and enhance the quality of life for students, faculty, and staff across our campus.
The UNLV Licensing Program continually works to ensure fair business practices through education, enforcement, and promotional efforts. To expand the program and ensure its growth, the University of Nevada, Las Vegas has partnered with a licensing agent to serve as its exclusive trademark licensing representative.
The UNLV licensing program helps to ensure the UNLV brand identity is properly represented on products and services marketed to the public. The licensing program is responsible for determining if a product and design are consistent with the goals and image of the university and to ensure that the quality, liability, production, and other distribution of products meets the university’s standards.
Any non-university persons or entities, university departments, students, employees or registered student organizations that want to use the university marks in connection with the commercial sale or resale of goods or services must obtain products from a university-licensed vendor or themselves be licensed before offering products for sale. Advance approval from the university is required whether the commercial use will be ongoing or associated with a one-time event, such as using a mark on a poster announcing an event or an item to be sold as a fundraiser.
Any manufacturer interested in producing products bearing the marks of UNLV must follow these steps to become licensed:
- Contact the licensing agent. Complete and submit the application to the licensing agent for approval.
- Submit all products to the licensing agent for review and approval.
- Forward administration fee and applicable royalty advances to the licensing agent.
- Sign and return a Standard Licensing Agreement issued by the licensing agent .
- Maintain a current certificate of product liability insurance.
- Submit all final artwork to the university for approval prior to production.