Screen Color Standards

The color scarlet

RGB: 177, 2, 2 | Hex: #B10202

The color gray

RGB: 102, 102, 102 | Hex: #666666

Print Color Standards

Primary Color Palette


Our most widely used color is UNLV scarlet. It can stand alone in any marketing application for any audience. The broad definition of scarlet is “a brilliant red color with a tinge of orange.” It is associated with concepts like courage and passion. It is bold, proud, and rebellious. It stands out in a crowd, quickens the pulse, and causes an emotional reaction when viewed. At UNLV, scarlet speaks to our passion for life, action, and, of course, rebellion. We display it proudly and use it to support and accelerate our communications and marketing.


Our UNLV gray is best used as an accent color rather than as the dominant color in a design.

Dark accent

An alternate, dark accent version of both the scarlet and the gray provide added dimension and depth when designing visuals. This darker accent version is not to be used in place of the primary scarlet.

The color scarlet

UNLV Scarlet
Pantone 186 | CMYK: 0,100,81,4
RGB: 227,24,55 | Hex: #E31837

The color scarlet dark

UNLV Scarlet Dark
Pantone 484 | CMYK: 25,91,98,20
RGB: 160,49,35 | Hex: #A03123

The color gray

Pantone 423 | CMYK: 0,0,0,44
RGB: 159,161,164 | Hex: #9FA1A4

The color dark gray

UNLV Gray Dark
Pantone 431 | CMYK: 11,1,0,64
RGB: 106,115,123 | Hex: #6A737B

The color black

UNLV Rich Black
CMYK: 60,40,40,100
RGB: 0,0,0 | Hex: #000000

Secondary Color Palette: Muted & Neutrals

A set of secondary colors have been created that serve to complement the primaries and to assist designers with color decisions. This palette is meant only to complement the primary palette, which should always be the dominant set of colors in any design representing the university as a whole or the major programs and offerings of the university.

The color scarlet muted

UNLV Scarlet Muted
Pantone 7419 | CMYK: 30,69,49,8
RGB: 170,99,105 | Hex: #AA6369

The color gray muted

UNLV Gray Muted
Pantone 644 | CMYK: 39,20,7,0
RGB: 155,182,210 | Hex: #9BB6D2

The color warm gray

UNLV Warm Gray
Pantone Warm Gray 3 | CMYK: 25,24,28,0
RGB: 193,183,175 | Hex: #C1B7AF