The Office of Economic Development at UNLV invites faculty and researchers to participate in the NSF I-Corps Hub Desert and Pacific Region customer discovery training series. This program helps researchers explore the commercial potential of their innovations through systematic customer discovery methods and expert coaching. Participants will learn to validate their concepts, identify target markets, and gain skills to transform laboratory innovations into marketplace solutions. The training series runs on Thursdays, Jan. 29 and Feb. 5, 12, and 19 from noon to 3 p.m. PST via Zoom. The application deadline is Jan. 8, 2026. To get started, email i-corps@unlv.edu.