Mark Tremblay

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Professor of Economics

Expertise: The digital economy, Ridesharing, Homesharing, Marketplaces, Pricing strategies

Biography

Mark Tremblay is an assistant professor of economics in UNLV's Lee Business School. He's an expert on the digital economy and its impact on traditional markets.

Many of his studies analyze the effects of recent policy measures targeting digital platforms (e.g., sales tax collection, fee transparency, or allowing surge pricing). His research includes ongoing projects on homesharing (Airbnb), ridesharing (Uber and Lyft), content creation (YouTube and Patreon), and marketplace platforms (Amazon).

Tremblay has consulted with the City of Oxford, Ohio in revising their short-term rental policies. He additional serves as a research affiliate at the CESifo Research Network, a global consortium of leading economists who study and contribute to advancements in the field and related policy.

Education

Ph.D., Economics, Michigan State University
B.S., Economics, Pacific Lutheran University

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Mark Tremblay In The News

Is Nevada short-term rental law an Airbnb ‘ban in disguise’ in Vegas? Critics say so.

Short-term rentals booked through platforms such as Airbnb and Vrbo can be an attractive option for large families or groups visiting Las Vegas and looking to save a buck and avoid paying for several hotel rooms. However, permits for short term rentals in Southern Nevada are hard to come by.

Is Dynamic Pricing Coming to Las Vegas Hotel Shops?

InsideHook

Mark Tremblay, an assistant professor of economics at the University of Nevada Las Vegas, saw a connection between casinos using dynamic pricing for room rates and rolling them out elsewhere in the business. “It is clear that this is a trend we will see moving forward as physical stores begin to use digital price tags more frequently,” Tremblay told the Review-Journal.

Another off-the-Las-Vegas-Strip resort closing

TheStreet.

It can be difficult for hotels and casinos off the Las Vegas Strip to survive with all the upscale competition that's just a few miles down the road. Some off-Strip resorts have managed to survive for decades, but even legacy properties are vulnerable to economic uncertainty.

Surge pricing: Why Strip casinos change the prices of water, sunscreen, beer and more

On the first day of her first-ever trip to Las Vegas, Julie Brenner said the cost of a bottle of water caught her attention. The 29-year-old from Miami said she remembered the price because even in her hometown, paying more than $5 for water would seem high. That is why it stood out to her when the very next day, the same bottle from the same store was a different price.