Bo Bernhard

Professor, Sociology and Hospitality
Executive Director, International Gaming Institute
Expertise: Gaming, Tourism, Problem Gambling, Sports Wagering

Biography

Bo Bernhard's research and teaching work focuses on the impacts of gaming and tourism industries on communities around the world. His grant-funded studies have supported more than a dozen student researchers who share his interest in examining the sociological laboratory of Las Vegas. He is currently exploring the long-term health of problem gamblers and Nevada’s regulated sports betting industry within the context of professional sports in Las Vegas. In addition, he is studying the health contours of multiethnic and multiracial individuals in the United States.

He began his research career at Harvard University, with an undergraduate thesis on the community impacts of the gaming and tourism industries in Nevada. He then came to UNLV to earn his Ph.D. and soon extended his analysis to global perspectives.

In 2010, he was named executive editor of the UNLV Gaming Research Journal and a Lincy Fellow at UNLV’s Brookings Mountain West.

His work on gambling, society, and Las Vegas has been prominently featured on CNN, The Discovery Channel, the BBC, and The History Channel.

Education

  • Ph.D., University of Nevada, Las Vegas
  • B.A., Sociology, Harvard University
  • B.S., Psychology, Harvard University

Bo Bernhard In The News

Macau Times
September 30, 2019
Without adequate research, it is hard to predict whether the latest measure designed to curb problem gambling in Macau, a city-wide casino entry ban, will prove effective.
Macau Daily Times
September 11, 2019
Sands China Ltd. has been enhancing its Responsible Gaming efforts by further reaching out to the local community and making it a better place to live. Moreover, a dedicated team was established as a concrete step to promote responsible gaming to a wider audience.
Games Magazine Brasil
September 6, 2019
“We talked about the challenges for the installation of casinos in Brazil and the positive impacts that gambling activity brings to various regions of the United States, which may become a reality in our country,” said Rep. Newton Cardoso Jr. after the meeting with the Caesars Group executives.
Games Magazine
September 5, 2019
Las Vegas is a world reference in gaming exploration, attracting thousands of tourists from all over the world. Of the 193 UN member countries, about 75% have legalized gambling. Brazil is among the 25% that have not yet legalized. Las Vegas annually receives 40 million visitors. Of this total, more than 130 thousand are Brazilian.

Articles Featuring Bo Bernhard

Caesars Palace sportsbook
Campus NewsFebruary 12, 2019
From sports to themed casinos, UNLV researchers push the boundaries of hospitality scholarship.
International Gaming Institute sign
ResearchJuly 23, 2018
IGI reports offered analysis for officials, business leaders on gaming regulation and ways to balance growing tourism market while minimizing social costs.
Portrait Bo Bernhard
ResearchMay 10, 2018
Vegas native Bo Bernhard’s research on the city’s top industry, hospitality and gaming, informs billion-dollar business decisions around the world and closer to home.
Alyssa Crittenden
ResearchDecember 26, 2017
UNLV researchers made international headlines this year with their discoveries. Here's a round up of some of our top stories of 2017.