Honors: Division of Integrated Marketing & Branding and Office of Admissions

The Division of Integrated Marketing & Branding and the Office of Admissions recently were awarded a Bronze Award of Excellence by CASE District VII for the new 2018 Admissions Viewbook. The viewbook is the flagship printed piece for the new admissions campaign built around UNLV's Different. Daring. Diverse. brand messaging, and incorporates stories of students to highlight that brand. Integrated Marketing & Branding developed the campaign completely in house in conjunction with admissions and the office of enrollment and student services (ESS).

Individuals involved in the project include:
  • Nikki Troxclair, AVP, university marketing & communication
  • Craig Granger, creative services director
  • Kris Shay, executive director, admissions
  • Kaci Schroeder, interim marketing and communications manager, ESS
  • Pam Viton, marketing & communications specialist, ESS
  • Sarah Guild, former marketing and communications manager, ESS
  • Josh Hawkins, photographer, creative services
  • Marsh Starks, photographer, Creative Services
  • Diane Russell, writer and editor, university marketing & communication
  • Deana Waddell, senior web communications strategist, university marketing & communication
  • Tony Allen, director of media relations
  • Tom Tozier, director, print services


People in the News

woman posing outdoors
People | October 25, 2021
This web specialist made a seamless transition from UNLV student to UNLV employee.
A woman stands in her office surrounded by UNLV memorabilia
People | October 22, 2021
If there's a UNLV logo on it, School of Medicine admissions coordinator Alyssa Hill owns it. And if it doesn't come with a logo on it, she'll paint it on herself.
Guy Fieri stands outside Lied Library
People | October 20, 2021
Fred C. Albrecht Outstanding Alumnus of the Year Guy Fieri, Food Network icon and champion of several major charitable causes, talks about his journey to UNLV and well beyond.