Honors: Enrollment & Student Services and Integrated Marketing & Branding

Enrollment & Student Services and the Division of Integrated Marketing & Branding recently were awarded a Gold Award in the 36th Annual Educational Advertising Awards for the 2020-21 Undergraduate Viewbook and matching Total Recruitment Package.

The judges recognized 14 institutions as "Best of Show" winners, including UNLV for the 2020-21 Undergraduate Viewbook, which exhibited the highest standards, creativity, and professionalism.

The Viewbook is the flagship digital and print piece for the new undergraduate admissions campaign built around UNLV's Rebels Make It Happen brand messaging. It incorporates stories of students to highlight that brand.

The campaign was a joint effort between Enrollment & Student Services and the Division of Integrated Marketing & Branding. Individuals involved in the project include:

  • Kris Shay, executive director, office of admissions
  • Kaci Schroeder, director of marketing & communications, Enrollment & Student Services 
  • Rae Alfonso, graphic designer, Enrollment & Student Services 
  • Pam Viton, marketing & communications coordinator, Enrollment & Student Services 
  • Cate Weeks, senior director of brand content, University Marketing & Communications
  • Jason Scavone, communications specialist, University Marketing & Communications
  • Deana Waddell, interim senior director of web & digital strategy, University Marketing & Communications
  • Kurt Raschko, senior web developer, University Marketing & Communications
  • Katy Griffin, social media strategist, University Marketing & Communications
  • Donna McAleer, director of publications emerita
  • Craig Granger, creative services director, Integrated Graphics Services
  • Josh Hawkins, photographer, Creative Services
  • Lonnie Timmons III, photographer, Creative Services

People in the News

A woman stands in her office surrounded by UNLV memorabilia
People | October 22, 2021
If there's a UNLV logo on it, School of Medicine admissions coordinator Alyssa Hill owns it. And if it doesn't come with a logo on it, she'll paint it on herself.
Guy Fieri stands outside Lied Library
People | October 20, 2021
Fred C. Albrecht Outstanding Alumnus of the Year Guy Fieri, Food Network icon and champion of several major charitable causes, talks about his journey to UNLV and well beyond.
A woman in judge's robes walks through the stacks of a law library
People | October 19, 2021
Silver State Award winner Miriam Shearing doesn't consider herself a trailblazer, but she has been a pioneer in state law and an important philanthropist for UNLV.