The UNLV logo is the primary element of the university’s visual identity system and should have prominence in the design when developing informational and promotional materials regarding the university. The university's full name (University of Nevada, Las Vegas) can be used as a supporting element – most often on first reference in body copy or graphic elements. Then the full name should be used in tandem with but not as a part of, the UNLV logo.

Alterations — UNLV owns and controls the words, phrases, insignias, and designs that have come to represent the university to the public. Modification of these marks by any entity requires prior university approval.

Use of UNLV's logos and marks are subject to an approval process in some cases.

Official Logo

Standards and Guidelines

  • The UNLV logo may not be modified in any way.
  • The UNLV logo may not be combined with any other mark or type unless previously approved by UNLV's creative director or specified contractually.
  • The UNLV logo should not be printed over an image.
  • Sufficient space must always be placed around the mark.
Official UNLV Logo

Official UNLV Logo

Surrounding Space

A minimum of X (X=1/2 the height of the logo) space should be provided around the UNLV logo.

The logo should not appear to be joined with any non-approved elements. Special consideration may be made on electronic communications, apparel, and small items where space is at a premium, provided the logo does not appear to be part of another element.

Logo padding

Overprinting and insufficient contrast

Correct Usage

Red Logo

Scarlet and white use

Light Background Logo

Use scarlet logo when on a light colored background.

Black Logo

Black and white use

Dark Background Logo

Use white logo when on a dark background.

Incorrect Usage

Incorrect Colors Logo

Non-UNLV colors or screening

Unapproved Elements Logo

Combining the logo with unapproved elements

Rotated Logo

Rotated

Overprinting and insufficient contrast

Overprinting and insufficient contrast

Incorrect scaling

Incorrect scaling

University Seal

For Official Use Only

The university seal is reserved for use by the President's Office or the Provost's Office on official communications. It may also be used for university-level promotions on a case-by-case basis as reviewed and determined by Integrated Marketing & Branding.

University Seal

University Seal

Athletics Marks

UNLV's athletic marks are a part of our university's brand identity. Correct use of these marks will help to ensure unity and cohesiveness in our marketing efforts. All UNLV athletic marks are trademarked and administered through our licensing vendor. For more information, please contact karl.feak@unlv.edu.