The State of AI in Gaming Report

AiR Hub will debut its flagship project in April 2026: a first-of-its-kind publication benchmarking AI maturity, innovation, and readiness across the sector. This report will serve as the definitive global roadmap for AI innovation and adoption.

AI Registry for Gaming

Funded by Clarion Gaming, this project is developing a standardized "AI Registry" to assist gaming regulators. The framework provides a structured methodology for regulatory documentationing and auditing of AI use in high-risk areas, ensuring transparency in and responsible adoption of the technology.

Financial Health and Gambling Involvement

Funded by the International Center for Responsible Gaming (ICRG), this study analyzes large-scale UK Open Banking data to explore the relationship between financial health and gambling activity.

BetBlocker: Etiology and User Motivations

Funded by Bet Blocker, this project investigates individuals utilizing gambling blocking software. This study examines the motivations, barriers, and outcomes for users of free, anonymous blocking tools, providing critical data on a previously under-researched segment of the gambling population.

Responsible Gambling (RG) Benchmarks

This project establishes the industry’s first sector-led benchmarking framework for AI-driven player protection. By creating objective standards for the evaluation of risk-detection models, IGI will help operators and regulators assess the effectiveness of harm-prevention technology. Read the pre-print: https://arxiv.org/abs/2511.21658

Generative AI & Sports Betting Education

An applied study exploring how users interact with tools like ChatGPT to learn about sports betting. Our researchers are developing a first-of-its-kind typology to understand how AI-driven information-seeking works in sports betting.

Esports, Video Games, and Gambling

A series of interdisciplinary projects in competitive video gaming and gambling. Recent and ongoing projects include analysis of behaviors in skill and chance game mechanics, competitive manipulation of esports and betting, and intersections of gaming culture, gambling, and esports.

Problem Gambling Treatment and Evaluation

The Nevada Problem Gambling Study examines the impacts of all state-funded problem gambling interventions (financial, legal, and psychological) conducted by state-funded agencies. The study develops and analyzes a longitudinal database with subject interviews at six month intervals. Funding agency: State of Nevada Health and Human Services.