Marta Soligo is an Assistant Professor at the William F. Harrah College of Hospitality, University of Nevada, Las Vegas (UNLV). Additionally, she is the Director of Tourism Research for the UNLV Tourism Development, Diversification, and Resiliency Initiative (UNLV Office of Economic Development), a project that explores the diversification of Las Vegas' tourism economy and its beneficiaries, focusing on cultural, sports, medical tourism, and outdoor recreation. Her research explores the intersections of tourism, social justice, and community studies. Specific areas of focus include overtourism, film-induced tourism, dark tourism, immigrant labor in hospitality, and gambling studies. Soligo has presented her research at conferences hosted by prominent organizations, including UNWTO (World Tourism Organization) and ASA (the American Sociological Association). She also serves as Visiting Professor of Sociology of Tourism at the University of Bergamo (Italy).