Course	Section	Credits	Instructor	Dates	Status	Call Number
MHA 639	1001	3 (3 max credits)	Pippin Paul	Aug. 14, 2023 to Oct. 7, 2023	Open	88888

Description

Examination of marketing theories and practices for casinos with an emphasis on key strategies, tactics, and techniques useful in developing, expanding, and maintaining demand for casino properties, including customer relationship marketing (CRM), social media, player promotions, and guest incentives.

Prerequisites

Notes

This is an Internet class; refer to Canvas instructions at https://unlv.instructure.com.

This data is for informational purposes only. Please see http://my.unlv.edu for a full catalog and more information.