Course	Section	Credits	Instructor	Dates	Status	Call Number
IPSM 711	1002	3 (3 max credits)	Lough Nancy	Aug. 25, 2025 to Dec. 6, 2025	Closed	90563

Description

A study of the conceptual and empirical approaches sport leaders can utilize for building relationships with stakeholders. Topics include commercialization, market forces versus public interest, responsible innovation, strategic marketing plan development, corporate sponsorships, marketing ethics, as well as application of market research in the multiple sport contexts.

Prerequisites

This data is for informational purposes only. Please see http://my.unlv.edu for a full catalog and more information.