HMD 350: Hospitality Marketing
Section: 1003
Course | Section | Credits | Instructor | Dates | Status | Call Number |
---|---|---|---|---|---|---|
HMD 350 | 1003 | 3 (3 max credits) | Bai Xiucheng | Jan. 17, 2023 to May. 6, 2023 | Closed | 25161 |
Description
Organization of hospitality marketing functions including target audience, marketing mix, brand development, and use of current media. Use of business intelligence tools to develop and evaluate market strategies.Prerequisites
HOS major, HMD 101, HMD 220+
Notes
This is an Internet class; refer to Canvas instructions at https://unlv.instructure.com.Students are required to have reliable access to a PC or Mac (Chromebooks will not suffice), internet access, and WebCampus to access all course material throughout the entire semester.This data is for informational purposes only. Please see http://my.unlv.edu for a full catalog and more information.