Biography

Sang-Duck Seo is an associate professor of graphic design and media in the College of Fine Arts. Prior to joining UNLV in 2006, Seo worked on a series of research and creative projects for major companies such as Samsung, GM Korea and KOMSCO (Korea Minting and Security Printing Corporation).

His current research examines the human subject for visual cognition in UX/UI design. He's also studied design topics including typography, symbology, security printing, and advertising and promotion, among others. Seo has also presented various research papers and design works in international design conferences in more than 15 countries.