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Leslie Kass Fitzsimmons

Director of Underwriting and Corporate Sponsorship

Instructor of Integrated Marketing Communications, Greenspun College of Urban Affairs

Expertise: Radio Management, Advertising, Sponsorships, Marketing

About

Leslie Fitzsimmons is the Director of Underwriting and Corporate Sponsorship at KUNV 91.5 Radio located at the Hank Greenspun School of Journalism and Media Studies in the Greenspun College of Urban Affairs. She teaches courses in integrated marketing communications.

Her career spans 30 years in broadcasting and advertising and has included work at several radio stations. She has worked for companies including Interep Associates and iHeart Media. She spent 15 years at iHeart Radio and 12 years at Interep Radio Sales. Her career also includes work at an advertising agency in the media department. Over the course of her career, she has held positions as a vice president of revenue management, as regional vice president of sales in a national sales organization for radio stations located in small, medium and major markets in the U.S. She also served as a general sales manager for several radio stations.

In her revenue management capacities, she has worked with senior market leadership in major and large markets to maximize revenue through strategic inventory management by managing pricing, demand, and inventory utilization.

Education

  • B.A., Fine Arts, University of Rhode Island
  • Teaching Certification in Art, University of Rhode Island

Articles Featuring Leslie Kass Fitzsimmons

Leslie Fitzsimmons
May 30, 2017
People

Building community connections is a focus of this new underwriting director for KUNV Radio.


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