William F. Harrah College of Hotel Administration

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Message From the Dean

We at the Harrah Hotel College feel a great sense of gratitude as we get closer to moving into our new academic building— Hospitality Hall. We are truly energized by the students, educators, and industry partners who are supporting the building and showing a true commitment to the future of hospitality education.

But we know our responsibility as educators extends beyond the bricks and mortar of the new academic building. The content of our courses must stay in tune with the ever-changing needs of our students and industry.

As we transition into the new building and into the next decade, we are committed to reimagining our role in hospitality education under the college’s Hospitality 2025 initiative. This involves bringing in voices from across academia and the industry to identify the current and future shifts in theory and practice that need to be reflected in modern hospitality curriculum. We are prepared to go above and beyond traditional hospitality programs by staying at the forefront of industry innovation and demand while providing our students with the latest skills that will place them at the top of hiring lists and ensure success in their first, second, and third jobs. In simple terms: we want to own hospitality and not just be a business school with hospitality examples.

As one of the world’s premier hospitality schools, the Harrah Hotel College will continue to work with hospitality leaders to keep getting it right for our students and the industry.

-Dean Stowe Shoemaker

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