University Forum - How Does Las Vegas Fit Into Sports?


Feb. 5, 2018, 7:30pm to 9pm

Office/Remote Location



The College of Liberal Arts' University Forum lecture series presents "How Does Las Vegas Fit Into the Changing Landscape of Sport" a talk by Steve Miller, CEO Agassi-Graf Holdings.

After years of no major professional sport teams, Las Vegas recently became one of the most talked about sport cities in the U.S. With new pro teams now flooding the market, including the NHL’s Golden Knights, the United Soccer League Las Vegas Lights, set for a February start, and MGM Resorts International’s new WNBA team that will be relocated from San Antonio to the Mandalay Bay Events Center in 2018, it’s difficult to imagine fans will have discretionary dollars left to buy tickets when the NFL Raiders franchise relocates to Las Vegas in 2020. In addition to this, the Las Vegas Motor Speedway is also adding a second NASCAR event in 2018, and all of these new teams and events are layered atop the existing sports market of UNLV teams, UFC fights, the National Finals Rodeo every December, along with occasional big-time boxing matches. So the question emerging is how likely is Las Vegas to succeed as a major league or world class sport city?

Steve Miller brings years of experience as a Nike Executive, an NCAA Division I athletic director, President and CEO of the Professional Bowlers Association, and an entrepreneur to discuss this intriguing question.

Admission Information

This event is free and open to the public.

Contact Information

College of Liberal Arts

External Sponsor

Sponsored by the College of Liberal Arts, the College of Liberal Arts' Dean's Leadership Board, and the Marjorie Barrick Museum of Art.

Co-sponsored by the Sport Marketing and Management Association, and UNLV’s Department of Educational Psychology & Higher Education.