UNLV Lady Rebels basketball team plays in the 2022 NCAA tournament
May. 18, 2022

Sport management professor Nancy Lough and colleagues with the national Tucker Center for Research on Girls & Women in Sport co-authored “DisruptHERS,” a new model to change how women’s sports are marketed, sponsored, endorsed, invested in, and broadcast. The timely report drives home how people of different generations, genders, and genres can tap into their own personal platforms to power change.