Seyhmus Baloglu, Ph.D., CHE
Biography
Dr. Seyhmus Baloglu is a professor, assistant dean of research and international programs, and Harrah Distinguished Chair in the William F. Harrah College of Hotel Administration. He holds an MBA from Hawaii Pacific University and a Ph.D. in hospitality marketing from Virginia Tech University. He is a certified hospitality educator (CHE) by American Lodging Association and certified Total Quality Management facilitator.
His teaching areas include marketing, international travel and tourism, research methods, and multivariate statistics. He also teaches research methods in the Masters of Hospitality Administration online program. His research interests and scholarly activities revolve around branding and image development, data mining, customer loyalty, online marketing, self-service technology, gaming analysis, and sustainable practices and opportunities in the hospitality industry. Dr Baloglu received grants, contracts, and consulting projects on these and other topics from tourist destinations, hotels, gaming resorts, airports, nightclubs, and other organizations.
Dr. Baloglu has published numerous research papers, conference proceedings, and book chapters. His research has consistently appeared in top quality journals in interrelated fields including, Journal of Business Research, Cornell Hospitality Quarterly, Journal of Hospitality & Tourism Research, Annals of Tourism Research, Journal of Travel Research, Tourism Management, Journal of Travel & Tourism Marketing, and Tourism Analysis. He has presented his work at many national and international conferences, seminars, and symposia, and delivered several keynotes and participated in panels on international conferences. He is the co-author of the book, Managing and Marketing Tourist Destinations: Strategies to Gain a Competitive Edge.
Dr. Baloglu has been consistently included in citation report articles in the literature, as one of the most frequently cited scholars and significant contributors to the hospitality and tourism literature. His research credentials have earned him both an international reputation and placement on the editorial boards of more than ten hospitality and tourism journals. He is the recipient of numerous best paper and research awards, including the Emerald Management Review Award for (multiple times between 1996 and 2002), the Boyd Distinguished Professor Award for Research Excellence at UNLV (1999), and the Ace Denken Research Award at UNLV (2001). He was the recipient of the Best Teaching Award at Virginia Tech (1994), the Boyd Distinguished Professor Award for Teaching Excellence at UNLV (2006), the Boyd Distinguished Professor Award for Service Excellence at UNLV (2010), and the Claudine Williams Distinguished Chair (2004-2006). Combining the academic and practical, Dr. Baloglu has a diverse background in the industry, including restaurants, hotels, resort clubs and travel agencies (1985-1991). His last position was as general manager for the lodging division of a tourism company, IKM Ltd., in Turkey. In 1993, he trained the front office team on Total Quality Management (TQM) at the Hilton Hawaiian Village.
