University of Nevada, Las Vegas
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A p p r o a c h

Campus Planning Philosophy

SmithGroup JJR’s campus planning philosophy is founded on the premise that a campus exists as a place for people, including those who attend as students, those who serve as education and research professionals, and those who live in the surrounding community.  High quality campuses are properly organized environments that allow for and inspire personal, physical, and spiritual growth.  They are also incubators for learning, research, interaction, and communication.  The campus’ quality is measured in how well the physical environment supports its diverse constituents and functions.   In the end, the campus’ physical environment is a measurement of the institution's ability to achieve excellence.

SmithGroup JJR’s approach acknowledges this premise, and seeks to balance the necessary functional requirements and establish a quality environment that exemplifies each institution’s unique qualities.  To do this, we work in close collaboration with each institution; celebrating its rich traditions, history, and culture, and linking these values to tangible planning recommendations that support the university’s mission.  Because issues are complex and viewpoints varied, we promote communication and an interdisciplinary team approach to proactively address each institution’s unique needs.

Master Plan Purpose

The master plan will establish a framework for coordinating development and physical change on the campus.  This framework must establish patterns and characteristics that will maintain the campus’ unique qualities, while at the same time identify opportunities for growth.  Because the quality of the physical environment has a tremendous influence on the image of the institution, the master plan also serves as a guide for shaping the campus environment in support of its academic mission.

The plan itself is not the only product of the master planning process.  The campus community – especially its leadership – must develop a clear understanding of, and commitment to, the plan’s basic principles and concepts.  This is accomplished by stressing participation and interaction throughout the planning process so that the university can proceed with confidence in implementing the plan over the years to come.

The following elements are integral to our approach:

Coherence and Flexibility: To be useful over a long period of time, the master plan must provide a coherent and flexible framework for future decision-making.  The plan will have coherence by being based on known, stable elements such as significant facilities and major infrastructure elements.  The plan will have flexibility by putting as much emphasis on the uncertainties of the future as on known directions.  We will use the planning process to examine assumptions, recognize unknowns, and consider the less certain variables such as budgets, enrollments, and program change.  Instead of assuming a single, most probable outcome, the planning team will explore ways to address uncertainty and include them as part of the plan to allow variation and minimize future risks.

Participation and Consensus:  Our approach brings faculty, staff, students, and neighbors together to discuss the full range of issues and options.  By encouraging an active dialogue, the planning process will create a forum for sharing ideas and for educating the campus community about existing assets that merit protection, factors that limit development, and alternative approaches to achieve desired results.  This participation will yield an accurate, responsive plan that is both widely understood and supported by consensus.

Communication:  Essential to all human interaction, communication is the keystone to a successful planning process.  Open communication will be enabled through a variety of venues including multiple campus visits, interactive committee workshops, public open houses, a dedicated e-mail address, and university-based web site.

Implementation:  Implementation is the final test of all master plan efforts.  For the plan to be successful, realistic recommendations must be reached, they must be clearly and fully presented, and the university’s leadership must be fluent in understanding and using the plan.  Participation in the process will create the necessary commitment to support the plan, communicate its merits, and facilitate funding for the development opportunities.  This form of understanding will establish a foundation for accurately assessing the implication of site-specific decisions so that individual projects can move forward with the confidence that each is meeting short-term needs consistent with longer-term campus objectives.
unlv home     Last Updated : Tuesday, 10-May-2005 16:37:56 PDT