Business by the Book's Keeping up Series presents "Keeping Up With Social Media." Are you effectively using social media? Learn how to use research tools to measure the impact of your marketing tools and find information that can be immediately applied to help you reach your customers.
Get answers to these questions, and more:
- Which social media outlets are your target customers using?
- How do I build a social media presence?
- How do I optimize my web presence in search engines?
Basic computer skills necessary